How to Index a Blog Post in Google Search Console (So Google Actually Knows You Exist)
Publishing a blog post without indexing it is like writing a whole book… then walking it to the library… and leaving it in a bush outside the building. Like. Respectfully. What are we doing.
Yes, Google can find your page eventually (they crawl the web), but indexing is when Google actually processes your page and adds it to its database so it can show up in search. Google literally explains indexing as: crawling + processing + putting your page into the Google index so it can be eligible to appear in Search results. So here’s me introducing, Google Search Console
Here’s what we’ll cover:
What “indexing” really means (and why it’s the difference between “found” and “featured”)
Step-by-step: how to request indexing in Google Search Console
Why your page might not get indexed (even if you request it)
How to use Search Console to level-up rankings using keywords + backlinks
About the Author
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Yello, friend! I’m Danison—CPA, wedding-industry business owner, and the guy behind Bowtie & Biz, where I help creative entrepreneurs stop guessing and start running their business with clear numbers and smart systems. (Yes, SEO systems count. Because your marketing should work while you sleep. Perf.)
1) Indexing 101: Crawling vs. Indexing (AKA “Google Isn’t Psychic”)
Think of Google like a massive library:
Crawling = Google’s staff walks the aisles and it’s front lawn sometimes and discovers books exist.
Indexing = they read the title, understand what it’s about, categorize it, and put it on the shelf where people can actually check it out.
Google’s own docs describe indexing as the stage after crawling where Google tries to understand the page (text, titles, images, key tags, etc.).
So when you publish a blog post and don’t submit it for indexing, you’re basically hoping Google strolls by your “book in a bush” and decides to do you a favor.
Could they? Sure.
Will it be fast? Not always.
Will it be predictable? Lol no.
2) Step-by-Step: How to Index Your Blog Post in Google Search Console
Step 1: Open Google Search Console + pick the right property
Search Console is Google’s free tool to measure search traffic/performance, fix issues, and improve how your site appears in search.
Step 2: Use URL Inspection
In the top search bar, paste the full URL of your blog post (copy/paste the exact page).
Press Enter and wait for Google to pull the data.
Click Request indexing.
If your page passes a quick check (and is actually indexable), Google submits it to the indexing queue.
Important “don’t panic” note:
Search Console has a quota for individual URL requests, and repeatedly requesting the same URL won’t make Google do it faster.
Step 3: Watch the Page Indexing / Indexing report
Search Console has an indexing report that explains what indexing is and helps you see which pages are indexed vs not indexed.
It’ll be the “Pages” option under the “Indexing” dropdown along the left of the screen!
3) “Why Isn’t Google Indexing My Page?”
Even if you request indexing, Google might still skip or delay it. Common reasons include:
The page is set to noindex (Google is being obedient, not rude)
The page is blocked by robots.txt
The content is too thin, duplicated, or not super helpful (Google doesn’t want shelf clutter)
Technical issues like redirects, canonicals pointing elsewhere, 404s, or “soft 404s”
Your site is newer / has fewer indexed pages, so Google’s trust + crawl patterns are still building
And yes—when you keep publishing helpful content and building a bigger “library,” Google usually gets faster at discovering and indexing you over time. (More content + stronger signals = better odds of quicker indexing.) Which is why blogging, even once a quarter is a good move since some business don’t blog and rely on their core 5 pages instead of gradually just building on it!
Quick accuracy note, because I’m a CPA and can’t help myself: “Domain Authority” is a third-party metric (not a Google score). But the idea behind it—your site becoming more trusted through quality content + legit links—is real in the sense that those signals can help performance.
4) Why Search Console Is Low-Key a Gold Mine (Keywords + Rankings + Backlinks)
Once your blog post is indexed, Search Console becomes your little SEO dashboard for what’s working.
Use the Performance report to spot keyword opportunities
Performance reporting shows metrics like clicks, impressions, CTR, and average position.
Here’s the fun part:
Impressions = you showed up in search results (even if nobody clicked)
Average position = your average ranking placement
And yes: if your average position is under 10, you’re generally living on page one. (Search results can have features, map packs, carousels, etc., so it’s not always a perfectly clean “10 blue links” world—but it’s still a solid gut check.)
Use the Links report to see backlinks
Search Console’s Links report lets you see backlinks: who links to you, and which pages are getting linked most.
If you’re a wedding vendor, this is where you’ll catch stuff like:
venue preferred vendor lists
planner blog features
photographer vendor pages
publications and directories
Those links help reinforce that you’re a legit source, and they can support stronger visibility over time.
FAQ
1) Do I have to request indexing for every blog post?
No, but it’s a smart move—especially when your site is newer, your blog is new, or you want faster turnaround. For many pages, a sitemap is the better long-term play.
2) How long does indexing take after I request it?
It varies. Requesting indexing submits the URL to Google’s queue, but it’s not a guarantee or an instant publish button.
3) Why does Google crawl my page but not index it?
Because crawling is discovery, indexing is processing + deciding it’s eligible to appear in search results.
4) What does “impressions” mean in Search Console?
It means your site appeared in search results for a query (visibility), whether or not someone clicked.
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5) Where do I see backlinks in Search Console?
In the Links report—Google shows top linking sites and top linked pages.
Ready to Level-Up Your Business?
If you want help setting up Search Console the right way, building a blog structure that actually ranks, or figuring out what your data is really telling you, book a Bowtie & Biz mentorship session with me.
Because your content deserves better than “book in a bush” energy.
